Funeral Industry Innovator Taps Kanet Advertising

April 2011 – Cincinnati, OH – Indianapolis-based Bio-Response Solutions has selected Kanet Advertising, in Cincinnati, as its agency of record. Bio-Response Solutions manufactures and sells the equipment which performed the first human alkaline hydrolysis disposition in the U.S. The system has gained significant attention within the funeral industry for its innovation, which some are projecting as transformational for the industry.

"Bio-Response Solutions is committed to leading the way in alkaline hydrolysis disposition, and we believe Kanet Advertising is the right choice for helping us convey our message to the right people, in the most effective manner," notes company CEO, Joe Wilson. "We were impressed by the agency's special understanding of the needs of the funeral industry and its belief in our groundbreaking technology."

"The more I have learned about Bio-Response Solutions and the impressive team of Wilsons, the stronger is my conviction that theirs is the alkaline hydrolysis disposition system to break through the market," affirms Kanet Advertising president, Charlie Kanet. "Because of our experience in funeral industry marketing, we are pleased to play a role in bringing this system to mainstream funeral service."

Kanet Advertising provides marketing, advertising and public relations to funeral service as well as to a variety of other industries.

Charlie Kanet, president Kanet Advertising
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